Here’s my annual pitch to nourish the roots of free enterprise: If you see some kids with a lemonade stand by the side of the road, make sure you stop and buy something, whether you like lemonade or not.
Think of what it takes to start a sidewalk venture like that. You have to think of it first. Then you have to get your mom to OK the idea. Then you have to round up the ingredients and actually make what you’re going to offer for sale. Then the setup: Table, maybe a table cloth, and of course the all-important signage. You have to consider what price you’ll put on the sign. Too much and no one will stop. Too little and it won’t be worth the effort. And when all that is done, you have to sit out there and hope somebody comes by, stops and pulls out his wallet.
That’s a lot to expect of someone who’s 11 or 12.
Nothing happens in our world unless somebody makes a sale first. Wages don’t get paid, taxes aren’t collected, public services are not provided — nothing that makes our life possible happens unless somebody somewhere makes a sale. Where does it start? Who knows, but maybe it starts with a few kids in small towns all over America waking up one summer morning and saying: “Hey Mom, can we have a lemonade stand?”
And that’s why, next time you see a stand like that, you have to stop or if you’ve already passed it, go around the block and come back. (hh)